Prospective Students

Global Creative Industries Courses

GCIN2009  / GCIN2020 / GCIN2028

Application deadlines: June 15, 2020 for GCIN2009 / GCIN2020; June 30, 2020 for GCIN2028

*For HKU students, please follow the summer semester add/drop period. 

GCIN2009 Art Worlds: Aesthetics, Money, and Markets (6 credits)

The overall aim of the course is to analyse and understand the functioning of art worlds in a global context. It is taught primarily by lectures, with accompanying tutorials, and focuses on the different attitudes and values brought to bear on art works by different people in an art world. Because such works are not just appreciated in aesthetic and historical terms, but are also traded as part of an art market, the course seeks to tease apart the strictly cultural and aesthetic from other, social and economic, aspects that affect the production, distribution and consumption of art works.

Eligibility: Undergraduate students from HKU and overseas universities 

Period of Teaching: June 29 –  July 17, 2020 (three weeks); Mon to Fri, 2:30 p.m. – 5:30 p.m.   

Programme Fee: HKD15,200

Course Description: please click here

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GCIN2020 New Media and Social Media (6 credits)

Digitalization has become a central part of consumer life and the business world. Our economy, society and culture are being significantly shaped by the development of digitalization and the Internet. Nowadays, new media and social media have become two very important pillars of marketing and management practices for both consumer and business, from hiring to reputation management to customer service. Different forms of new media, including QR codes, Facebook page, Google+, Pinterest and Amazon, etc. are dramatically changing creative processes, technological development, value chains, buying behavior and customer service in our society. The course aims to provide students with an insight into how new media and social media affect consumers and the society, as well as the cultural and organizational dynamics of the business world.

Eligibility: Undergraduate students from HKU and overseas universities 

Period of Teaching: June 29 –  July 17, 2020 (three weeks); Mon to Fri, 10:00 a.m. – 1:00 p.m.   

Programme Fee: HKD15,200

Course Description: please click here
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GCIN2028 Understanding Asian Cinema: History, Culture, and Industry‚Äč (6 credits)

The course seeks to introduce students to the history, culture, and industry of film in the Asian region, and focuses in particular on the socio-cultural relations linking the production, circulation, and appreciation of films with history, politics, business, organizations, people, and money. It is taught primarily by lectures and class work, and is attentive to the cinematic worlds in China, Korea, Hong Kong, Japan, India, among others, comparing what we find there with standard readings on cinema in Europe and the United States. It thus looks at how local/regional variations can be found in the organization and practices of different film worlds, and tries to explain why they exist. In the long-term, the course serves as a foundation for those who wish to pursue a career in film and media by familiarising them with the special dynamics of the world of cinema, alerting them especially to the challenges of managing creative people, creative works, production contexts, and their accompanying ideologies.

Eligibility: Undergraduate students from HKU and overseas universities 

Period of Teaching: July 13 –  July 31, 2020 (three weeks); Mon to Fri, 2:30 a.m. – 5:30 p.m.   

Programme Fee: HKD15,200

Course Description: please click here

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